Years On, McDonald's Isn't Messing With Its Big Mac

Posted July 31, 2018

"The MacCoin transcends currencies to commemorate our global iconic burger while giving customers all over the world a chance to enjoy a Big Mac on us", Easterbrook said.

McDonald's is minting more than 6.2 million of the coins across 50 countries.

In its 50 years, the legendary taste of the Big Mac has helped it achieve universal recognition and a lasting legacy.

Anyone walking into one of the 14,000 participating restaurants across the US and purchasing a Big Mac will receive the special coin, USA Today reported, and they can redeem the new currency for a free Big Mac for the rest of the year - or keep the coin if they're into kitschy souvenirs. In 2007, the Big Mac Museum Restaurant was established in North Huntingdon, Pennsylvania, to honor the juicy burger. "So we wanted a global celebration as unique as the burger itself".

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The MacCoins will begin rolling out on Thursday which would have been the 100th birthday of Jim Delligatti, a former McDonald's owner-operator who created the Big Mac.

According to a press release, the MacCoin, accepted in 57 countries, will be available in "five designs celebrating the five decades of the Big Mac" and it "will have a globally accepted value drawing inspiration from the Big Mac Index - the burger is so ubiquitous that The Economist even uses it to measure global purchasing power".

The early '00s specifically focuses on the technology that was at the forefront of the turn of the century.

Customers can redeem the new currency for a free Big Mac starting Friday and running throughout the rest of 2018.

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After similar results at more stores, the Big Mac was added to the national menu in 1968.

Last year, the Burger chain sold 1.3 billion BigMacs so it is easy to see why they made the decision to dive into the cryptocurrency world.

"What iconic sandwich do you know that can beat the Big Mac as far as longevity?"

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